Sales Service
Pre-Sales Service
- Activities aimed at helping customers make informed purchasing decisions.
- Includes providing product information, consultations, and demonstrations.
Examples
- Product catalogs, brochures, and detailed specifications.
- Live demos, free trials, or sample products.
- Sales consultations to identify the best product or service for the customer’s needs.
During-Sales Service
- Ensuring a seamless transaction experience.
- Focuses on assisting customers in making purchases and resolving any issues that arise.
Examples
- Assisting customers with order placement, payment, or customization.
- Explaining terms and conditions, warranties, and return policies.
- Resolving technical or logistical issues encountered during the purchase.
Post-Sales Service
- Ensures customer satisfaction and encourages repeat business.
- Includes follow-up, maintenance, and support after the sale is completed.
Examples
- Providing installation, training, or onboarding for complex products.
- Offering customer support for troubleshooting and repairs.
- Following up with surveys, thank-you emails, or loyalty rewards.